inspired by MrCrowesGarden needing more ranting...
Why does everything nowadays have to have guarana or taurine or a s*** ton of caffeine in it? Are we really that sleepy or that lazy? It's a wonder how we ever survived and got anything done ten years ago without all this crap. The entire concept of energy products is misleading. It doesn't actually give you energy. If I can run 5 miles before I get tired, drinking a red bull isn't going to enable me to run six miles. This stuff just makes you jittery and possibly a little more alert because of all the caffeine, but it doesn't increase your ability to accomplish more tasks. Really this is just coffee and soda (and just as bad for you) but marketed differently. Hmmm, is there a way we can sell people more soda but triple the price? I hate that all of the world's problems have to be solved by some pill or some drink.
This one really takes the cake:
"I'm eating this Snickers bar, but it's for my energy. I need it to get through the day." No, you're eating it because you like chocolate and sugar and don't mind taking on an extra 300 calories of fat and garbage in your pursuit of "energy." Say you buy into the hype and start drinking one of these drinks every day. Not only is it terrible for your body but you will quickly become used to it. Then you are right back where you started. And god forbid you find yourself without access to it some day. Then I have to listen to you whine about how tired you are. I get along just fine without any of this stuff.
Consumer good marketers are genetically programmed to identify consumer trends in their nascence and then to commercialize, exaggerate, and overexpose them until consumers' eyes roll back into their heads.
I remember the days when everything was "extreme". It started with sports, like the K2 skis I once owned, and then made its way into the broad consumer markets until we had extreme drinks, extreme toothpaste, and extreme chewing gum. Consumer branding is where normal everyday words go to lose their meaning.
Taurine is named after the Latin taurus, which means bull or ox, as it was first isolated from ox bile in 1827 by Austrian scientists Friedrich Tiedemann and Leopold Gmelin.
A caffiene "buzz" is not one that I happen to like. Just makes me feel like complete ass. Soda, if/when I ever drink it never does it to me but I've taken a 3 Excedrin Migrane (which contain alot of caffiene evidently) and I felt like crap for hours.
