Sentences starting with "So"?

[stlouie_lipp]

Is there any discernible reason to begin this article with "So"? Why not just write "I personally love it...."? So, for the life of me I don't understand this trend.

So, I personally love it when my favorite bands get a payday by licensing their songs for TV commercials. I am also all for re-appropriating pieces of media in order to draw out their previously unexplored dimensions. But honestly, I’m kind of perplexed that Apple decided to soundtrack its new iPhone 5 ad, released earlier this week, with a cover of “Gigantic” by the Pixies. Because the song is pretty clearly about a penis.

http://www.slate.com/blogs/moneybox/201 ... penis.html

[StL Dan]

Did I miss something? I've never noticed this before, but I'm not exaggerating when I say I've heard this at least 20 times in the last two weeks on various news shows.

Taguchi would be confused.

I make fun of my wife all the time for saying it when she's talking on the phone. She get's so mad. I'll insert "So..." and "...so" at the beginning and end of her sentences, respectively. lol.

[StL Dan]

LOL....I already commented on this old thread. I'm an idiot.

[heyzeus]

Is there any discernible reason to begin this article with "So"? Why not just write "I personally love it...."? So, for the life of me I don't understand this trend.

So, I personally love it when my favorite bands get a payday by licensing their songs for TV commercials. I am also all for re-appropriating pieces of media in order to draw out their previously unexplored dimensions. But honestly, I’m kind of perplexed that Apple decided to soundtrack its new iPhone 5 ad, released earlier this week, with a cover of “Gigantic” by the Pixies. Because the song is pretty clearly about a penis.

http://www.slate.com/blogs/moneybox/201 ... penis.html

The author's not wrong. That song is definitely about a huge black donger.